Ivan Kuo
Built & Mixed

Where craft meets perfection.

Signature Products & Projects
Mixed-models Robotics Software / Goodcang Germany
Led the most complex P4-level project in the company, which was later reported in People’s Daily.
Acted as the software product director throughout the entire lifecycle, from pre-sales proposal, requirements analysis, product design, development, and testing to successful launch. The solution significantly boosted yearly outbound volume at the German headquarters of a cross-border e-commerce client by 300%.

Robotics Software / Maersk Taiwan
Led end-to-end custom software development based on client-specific requirements — from requirements analysis and solution planning to integration with client systems.
Supported Maersk in becoming the first logistics company in Taiwan to implement ACR-based automation software.

GWM MO.Life OS Overseas Features
As an overseas product manager, directly participated in the design of Haval IoV features, while collaborating with Great Wall Motors headquarters to implement localized functionalities for overseas markets. In 2021, the Haval H6 ranked #2 in SUV sales in Thailand.

Mixed-models Robotics Software / Gigabyte U.S.
Delivered a P3-level project integrating ACR and AGV robots in a hybrid mode, increasing outbound capacity at a U.S. warehouse.
Led the full cycle from pre-sales proposal and requirements analysis to development, testing, and launch management.

Robotics Software Pre-sales Planning / Skechers Shanghai
Acted as pre-sales software owner, deeply involved in pre-sales proposals, requirements analysis, and bid strategy.
Delivered on-site software presentations to key stakeholders from Skechers US and EU, ultimately winning the bid. This project valued at approximately NT$200 million.

GWM SEA Market Research
Responsible for the SEA region, including key markets such as Singapore, Malaysia, Philippines, Indonesia, and Thailand.
Conducted comprehensive research and analysis covering local market behavior, consumer habits, user experience, and information-related regulations, to ensure effective product localization and successful market entry.

GWM MO.Life OS Overseas Special Edition
Personally designed localized “Special Edition” features for the SEA region, tailored to each country’s requirements, including climate detection, religious features, environmental experiences, and POI (Points of Interest) customization.

Virtual Assistant: Rheia
Initiated and designed the virtual assistant Rheia, built for large-format displays. Collaborated across teams to integrate OLAMI voice technology, deep machine vision, and edge computing hardware into a seamless interactive experience.


Regular Products & Projects
MacKay Hospital Digital Signage
Served as product designer, developed the smart outpatient hallway system for MacKay Memorial Hospital Hsinchu with R&D team, featuring diverse digital signage formats for real-time medical information display.

Breeze Center Smart Kiosk
Led overall planning and served as the product designer for the Breeze Center smart kiosk. Personally conducted user research and translated insights into design and functional requirements through requirements analysis.

TeamUp Web App
Responsible for UI design and UX research of an experimental team-matching system, conceptualized and developed by a graduate research team during a hackathon project.

Taiwan Centers for Disease Control - Official website
Served as product designer in the project, leading the design of a brand-new official website integrated with a chatbot experience.

VIA Digital Signage
Showcased a variety of visually impactful digital signage displays through the MagicView app.

ShinKong Place Kiosk
Served as the product designer for a comprehensive multimedia guide kiosk software, delivering a smooth user flow and outstanding user experience.

VIA MagicView App
Fully responsible for the product flow design, UI design, and UX research of the first version of the MagicView App.

VIA Smart Home App
Designed the Smart Hotel Control Center for VIA Technologies, enabling real-time monitoring and control of temperature, humidity, and smart appliances.

VIA Queue Ticketing System
Queue ticketing machines and number-calling systems used in hospitals and banks

VIA MagicView App Updating
Fully responsible for product flow design and overall user experience in the MagicView App update.

Independent Project: UPAS Computer UI / UX Improvement
An independent freelance project where I took full ownership of UI design, user experience optimization, and the complete redesign of UPAS information monitoring system.

Mitsubishi Electric Inventory System
Performed inventory system investigation and evaluation at Mitsubishi Electric.

InfoComm China 2018 Keynote Speaker and Designer
Keynote Speaker at InfoComm China, National Convention Center, Beijing - “Ripple | Creativity in Digital Signage and Deep Product Development”

Smart Photo Booth
Smart Photo Booth Project at VIA Technologies

VIA Smart Cities Roadmap Plan
During personal tenure at VIA Technologies, assisted the department director in planning the Smart City division roadmap across five key focus areas.


Marketing Plan & Design
CIIF Shanghai 2019 Plan
Assisted Synergies (a U.S.-based corp) with the planning and design of its presence at the 2019 China International Industry Fair (CIIF) in Shanghai, covering keynote content development, corporate identity system (CIS) and booth design, as well as the main visual design for the exhibition.

Asia-Pacific E-Commerce Expo
Served as the chief planner and executive lead for the exhibition, fully responsible for event strategy, resource allocation, and activity coordination.

GDF Dance Crew Art Design
I also have a background in performing arts at student time, and previously created an introductory proposal for a street dance crew.

Cafe Asia 2018
An exhibition combining technology and coffee culture, designed to showcase the company’s digital signage displays.

Independent Project: Doggy Wants Photography and Art Design
A high-end pet jerky brand, we made sure to capture its quality through refined, well-crafted imagery!

Syntrend 12 Cubes Exhibition Space / Photography
Created both dynamic visuals and still photography for the twelve cube installations produced by VIA Technologies.

AI Group / Photography
This beautifully designed architectural space is filled with VIA Technologies’ showcase cases, and I was responsible for capturing its elegant interior design through photography.

Dance Crew / Art Design
Dance club curriculum planning and visual design.

2014 New Year Party Xinyi / Art Design
Co-hosted a street event in collaboration with a third-party partner, which turned out to be an unexpected success and attracted the participation of many well-known dancers.

Taipei 101 Kiosk / Photography
Photographed brand imagery and official website visuals for the four Taipei 101 Kiosks located at the north, south, east, and west entrances.
Fun fact: the kiosk went on to win an industrial award the following year.

Taoyuan Short Film Mayor's Award
Independently produced and assisted with the filming of a short film project for Zhangxing Elementary School of the Atayal indigenous community, which was awarded the Taoyuan Mayor’s Award for Microfilm.

Umbrella Film
A Hong Kong micro-documentary project that was later referenced in online media coverage.

Zhangxing Elementary School Concept Film / Independent Production
After the school won 1st place in Taoyuan City Government’s Energy Saving Program with their project “Energy Saving Story”, I created a beautiful conceptual aerial video to capture the spirit of their achievement.

VIA Intern Plan
A special feature project by VIA Technologies, where interns from top universities across several countries shared their personal experiences and stories from their time at the company.

Wedding Film / Independent Production
It’s crucial to capture the moment they kneel. After all, you can’t really ask someone to kneel twice for the camera.

VIA Smart Home Operation Film
Smart Home Operation & Tutorial Video for VIA Technologies.
